About Our Team

As an accomplished and respected practice administrator for a high volume group in Florida, Shelley’s knowledge and education helps David Keith Ophthalmic deliver the level of customer service on which our reputation is built.

With experience in clinical operations, practice marketing and efficient utilization of resources, Shelley provides the organizational expertise to ensure the smooth implementation and ongoing support of your latest technology.

Julieta is a dedicated virtual assistant with over seven years of experience supporting teams and customers with care and professionalism. Known for her reliability and positive attitude, she enjoys helping things run smoothly behind the scenes and making sure every detail is handled with excellence. Julieta takes pride in learning new skills and finding ways to make each project more efficient. Her friendly nature and commitment to quality make her a valued part of the team.  

Riley is an Indiana native who played college football at Ball State University before going on to serve as the starting quarterback at Vanderbilt University, where he later earned his master’s degree. After graduation, he transitioned into capital equipment sales, spending the last five years largely within the ophthalmic sector, with additional experience in dermatology/plastic surgery and wound care.

In 2023, he and his wife Bella relocated to Florida, where he continues leveraging his sales expertise and healthcare insights to support patients and providers with cutting-edge ophthalmic solutions.